The digital era of music is now. There are many services made available for our generation of musicians to choose from. During the 90s, an indie label would need an outspoken and formidable leading voice for a heavy weight recording company.
This old industry standard has bestowed us with great names in Rock n’ Roll, R&B, and Pop Culture. Many of the grand musicians up and coming today have strong voice and expression, while maintaining a competitive musical edge.
Impression seems to be the unspoken common word of the major industry today. While, musical impression has been perpetual within the artist, the advantages of social media has prompted artists to a meaning of self. Tunes of the coming years become clear as audiences recognize the latest sponsors, labels, and artists of the day.
Coming to the new decade, I’m hopeful that defining the 20s will come along with an honest expression of self. Music production leading from authenticity. I look forward to making authentic leads for an authentic audience. 2020 here we come.